This question comes up often. That driver is something that NI provides as a convenience, and yes it requires additional software, as stated on the description for it. As for alternatives, did you get any software with the camera that looks like it could be used with LabVIEW, like an ActiveX library? That can certainly be used. As mentioned in this
thread, supposedly RoboLab for LabVIEW has some tools, but I've never used it myself. You can also try the
LabVIEW Webcam Library. Kind of old, though.